In terms of market share, AdCentric is clearly lagging behind, losing to Adwit in all segments.
AdCentric has better usage coverage in more websites categories. Including Computer & Electronics, People & Society, Software, Internet & Telecom and 12 other categories.
Adwit is leading in Food & Drink, Health, Food & Grocery Retailers, Cooking & Recipes and 3 other categories.
AdCentric is leading in most countries, including United States, India, Canada, China and 12 other countries.
Adwit is leading in France, Brazil, Senegal, Saudi Arabia and 2 other countries.