Market Share by Top Websites

1 AdEngage is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, Adwit is clearly lagging behind, losing to AdEngage in all segments.

Websites Categories

1 AdEngage has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Internet & Telecom and 82 other categories.

2 Adwit is leading in Food & Drink, Accommodation & Hotels, Winter Sports, Beverages and 8 other categories.


1 AdEngage is leading in most countries, including United States, India, China, Germany and 43 other countries.

2 Adwit is leading in Guatemala, Ecuador and Colombia.