Market Share by Top Websites

1 AdEngage is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adwit is clearly lagging behind, losing to AdEngage in all segments.

Websites Categories

1 AdEngage has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Internet & Telecom and 67 other categories.

2 Adwit is leading in Food & Drink, Sports, Gambling, Law & Government and 11 other categories.


1 AdEngage is leading in most countries, including United States, India, Germany, Russia and 37 other countries.

2 Adwit is leading in France, Bulgaria, Argentina and Brazil.