Market Share by Top Websites

1 AdF.ly is leading in The Entire Web.

2 PubMatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Shopping, Sports, Career & Education, Autos & Vehicles and 152 other categories.

2 AdF.ly is leading in Arts & Entertainment, People & Society, Computer & Electronics, Software and 66 other categories.

Geography

1 PubMatic is leading in most countries, including United States, France, Russia, Italy and 129 other countries.

2 AdF.ly is leading in Indonesia, Egypt, Thailand, Chile and 47 other countries.