Market Share by Top Websites

1 AppNexus is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdForm is still behind AppNexus in all market share segments.

Websites Categories

1 AppNexus has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, News & Media and 238 other categories.

2 AdForm is leading in Bingo and Moving & Relocating.

Geography

1 AppNexus is leading in most countries, including United States, France, Russia, Japan and 211 other countries.

2 AdForm is leading in Czech Republic, Slovakia, Bulgaria, Denmark and 2 other countries.