Market Share by Top Websites

1 AdForm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, ExactTarget is still behind AdForm in all market share segments.

Websites Categories

1 AdForm has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 198 other categories.

2 ExactTarget is leading in Email, Accounting, Dentistry, Healthcare Industry and 12 other categories.

Geography

1 AdForm is leading in most countries, including Czech Republic, Poland, Slovakia, Bulgaria and 130 other countries.

2 ExactTarget is leading in United States, Australia, Brazil, Canada and 19 other countries.