Market Share by Top Websites

1 Adify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Adify in all segments.

Websites Categories

1 Adify has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, News & Media and 129 other categories.

2 MSN Ads is leading in Humor, Weight Loss, Products & Shopping, Reproductive Health and 10 other categories.

Geography

1 Adify is leading in most countries, including United States, United Kingdom, Germany, Canada and 60 other countries.

2 MSN Ads is leading in Iran, Korea Republic, Peru, Romania and 3 other countries.