Market Share by Top Websites

1 Adify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to Adify in all segments.

Websites Categories

1 Adify has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, News & Media and 147 other categories.

2 Optimatic is leading in Games, Online and Military & Defense.

Geography

1 Adify is leading in most countries, including United States, United Kingdom, India, Germany and 62 other countries.

2 Optimatic is leading in Peru, Turkey, Egypt, Paraguay and 3 other countries.