Market Share by Top Websites

1 Adify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Platform161 is clearly lagging behind, losing to Adify in all segments.

Websites Categories

1 Adify has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, News & Media and 124 other categories.

2 Platform161 is leading in Marketing & Advertising, Travel, Real Estate, Science and 29 other categories.

Geography

1 Adify is leading in most countries, including United States, United Kingdom, India, Germany and 55 other countries.

2 Platform161 is leading in Netherlands, Sweden, Turkey, Spain and 10 other countries.