Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adify is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Adify has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, News & Media and 127 other categories.

2 Sanoma is leading in Newspapers, TV & Video, Celebrities & Entertainment News, Science and 18 other categories.

Geography

1 Adify is leading in most countries, including United States, United Kingdom, Germany, Canada and 47 other countries.

2 Sanoma is leading in Romania, Lithuania, Finland, Denmark and 26 other countries.