Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adition is still behind AdScale in all market share segments.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, News & Media and 119 other categories.

2 Adition is leading in Business & Industry, Shopping, Marketing & Advertising, Travel and 62 other categories.


1 AdScale is leading in most countries, including Indonesia, Brazil, India, Mexico and 116 other countries.

2 Adition is leading in Germany, Austria, Switzerland, Sweden and 9 other countries.