1
Adition is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Direct/ADVERT is clearly lagging behind, losing to Adition in all segments.
1
Adition has better usage coverage in more websites categories. Including Computers Electronics & Technology, Sports, Finance, Business & Consumer Services and 16 other categories.
2
Direct/ADVERT is leading in Arts & Entertainment, News & Media, Jobs & Career and Hobbies & Leisure.
1
Adition is leading in most countries, including Germany, United States, Austria, United Kingdom and 104 other countries.
2
Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 6 other countries.