Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adition is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 Adition has better usage coverage in more websites categories. Including Business & Industry, Sports, Shopping, News & Media and 105 other categories.

2 ExoClick is leading in Adult, Arts & Entertainment, Internet & Telecom, People & Society and 54 other categories.

Geography

1 ExoClick is leading in most countries, including United States, Germany, Turkey, Russia and 165 other countries.

2 Adition is leading in Austria, Switzerland, Sweden, Slovakia and 4 other countries.