Market Share by Top Websites

1 Adition is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Neodata is clearly lagging behind, losing to Adition in all segments.

Websites Categories

1 Adition has better usage coverage in more websites categories. Including People & Society, Shopping, Sports, Internet & Telecom and 97 other categories.

2 Neodata is leading in Business & Industry, Arts & Entertainment, Marketing & Advertising, Travel and 77 other categories.

Geography

1 Adition is leading in most countries, including Germany, Austria, Switzerland, Sweden and 64 other countries.

2 Neodata is leading in Italy, Russia, Belgium, Egypt and 18 other countries.