Market Share by Top Websites

1 Adition is leading in Top 100K Sites and The Entire Web.

2 TripleLift is leading in Top 10K Sites and Top 1M Sites.

Websites Categories

1 Adition has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 127 other categories.

2 TripleLift is leading in Food & Drink, Cooking & Recipes, Home & Garden, Nursery & Playroom and 17 other categories.

Geography

1 Adition is leading in most countries, including Germany, Austria, Switzerland, Sweden and 55 other countries.

2 TripleLift is leading in United States, Canada, India, Japan and 5 other countries.