Market Share by Top Websites

1 Adition is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Underdog Media is clearly lagging behind, losing to Adition in all segments.

Websites Categories

1 Adition has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Shopping and 145 other categories.

2 Underdog Media is leading in Relationships & Dating, Magazines & E-Zines, Humor, Online and 7 other categories.

Geography

1 Adition is leading in most countries, including Germany, Austria, Switzerland, Sweden and 69 other countries.

2 Underdog Media is leading in United States, Canada, India, Brazil and 14 other countries.