Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adition is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 144 other categories.

2 Adition is leading in Shopping, Marketing & Advertising, Telecommunications, Clothing and 52 other categories.

Geography

1 YuMe is leading in most countries, including France, United States, Mexico, Spain and 133 other countries.

2 Adition is leading in Germany, Austria, Switzerland, Sweden and 22 other countries.