Market Share by Top Websites

1 adk2 is leading in The Entire Web.

2 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including News & Media, Business & Industry, Shopping, Internet & Telecom and 119 other categories.

2 adk2 is leading in Arts & Entertainment, Movies, People & Society, Computer & Electronics and 36 other categories.


1 adk2 is leading in most countries, including United States, Indonesia, India, United Kingdom and 46 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 30 other countries.