Market Share by Top Websites

1 adk2 is leading in Top 1M Sites and The Entire Web.

2 interclick is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 adk2 has better usage coverage in more websites categories. Including Arts & Entertainment, Movies, People & Society, Computer & Electronics and 96 other categories.

2 interclick is leading in Universities & Colleges, Food & Drink, Restaurants & Delivery, Environment and 10 other categories.

Geography

1 adk2 is leading in most countries, including Indonesia, United States, India, Brazil and 73 other countries.

2 interclick is leading in Japan, Finland and Zambia.