2
In terms of market share, AdMob is clearly lagging behind, losing to AdServerPub in all segments.
1
AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Games, Adult and 11 other categories.
2
AdServerPub is leading in Arts & Entertainment, Food & Drink, Reference Materials and Pets & Animals.
1
AdMob is leading in most countries, including Japan, Italy, United States, Australia and 23 other countries.
2
AdServerPub is leading in France, Mexico, Switzerland, Algeria and one other country.