Market Share by Top Websites

1 Adverline is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Adverline in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 8 other categories.

2 Adverline is leading in Travel & Tourism, E-commerce & Shopping, Business & Consumer Services, Reference Materials and 4 other categories.

Geography

1 AdMob is leading in most countries, including Japan, Italy, United States, Australia and 20 other countries.

2 Adverline is leading in France, Portugal, Spain, Belgium and 3 other countries.