Market Share by Top Websites

1 AdvertPro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to AdvertPro in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, Arts & Entertainment, Games, Adult and 7 other categories.

2 AdvertPro is leading in News & Media, Finance, Business & Consumer Services, Heavy Industry & Engineering and 6 other categories.

Geography

1 AdMob is leading in most countries, including Japan, Italy, France, Australia and 19 other countries.

2 AdvertPro is leading in United States, Turkey, Bahrain, United Arab Emirates and 13 other countries.