Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdMob is still behind in all market share segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Arts & Entertainment and 205 other categories.

2 AdMob is leading in Mobile Developers, Technology News, Celebrities & Entertainment News, Wholesale Trade and one other category.


1 is leading in most countries, including Germany, United Kingdom, Switzerland, Austria and 70 other countries.

2 AdMob is leading in Indonesia, Japan, Italy, Taiwan and 23 other countries.