2
In terms of market share, AdMob is clearly lagging behind, losing to BrightInfo in all segments.
1
AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 9 other categories.
2
BrightInfo is leading in Business & Consumer Services, Health, Finance and Heavy Industry & Engineering.
1
AdMob is leading in most countries, including Japan, Italy, France, Australia and 23 other countries.
2
BrightInfo is leading in United States, Ireland, Israel, United Kingdom and 6 other countries.