Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, AdMob is still behind C3 Metrics in all market share segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Business & Industry and 43 other categories.

2 C3 Metrics is leading in Shopping, Travel, Accommodation & Hotels, Photography and 33 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Japan, Italy, India and 46 other countries.

2 C3 Metrics is leading in United States, Russia, Spain, Norway and 16 other countries.