Market Share by Top Websites

1 ContentClick is leading in Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to ContentClick in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Games, Adult and 10 other categories.

2 ContentClick is leading in Sports, Community & Society, Lifestyle and Pets & Animals.

Geography

1 AdMob is leading in most countries, including Japan, Italy, France, Australia and 22 other countries.

2 ContentClick is leading in United Kingdom, United States, Germany, Bulgaria and 6 other countries.