Market Share by Top Websites

1 DotAndMedia is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to DotAndMedia in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 9 other categories.

2 DotAndMedia is leading in Travel & Tourism, Food & Drink, Health, Science & Education and 2 other categories.

Geography

1 AdMob is leading in most countries, including Japan, United States, France, Australia and 23 other countries.

2 DotAndMedia is leading in Italy, Netherlands, United Kingdom and Bangladesh.