Market Share by Top Websites

1 EClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to EClick in all segments.

Websites Categories

1 EClick has better usage coverage in more websites categories. Including Shopping, Business & Industry, News & Media, Arts & Entertainment and 131 other categories.

2 AdMob is leading in Computer & Electronics, Music & Audio, Software, Technology News and 11 other categories.


1 EClick is leading in most countries, including Russia, United States, Vietnam, Ukraine and 76 other countries.

2 AdMob is leading in Indonesia, Italy, Saint Helena, Lithuania and 16 other countries.