Market Share by Top Websites

1 InternetBrands is leading in Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, AdMob is still behind InternetBrands in all market share segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 54 other categories.

2 InternetBrands is leading in Law & Government, Law, Shopping, Autos & Vehicles and 31 other categories.


1 AdMob is leading in most countries, including Japan, Italy, Indonesia, India and 54 other countries.

2 InternetBrands is leading in United States, United Kingdom, Czech Republic, Israel and 2 other countries.