Market Share by Top Websites

1 InternetBrands is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to InternetBrands in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 51 other categories.

2 InternetBrands is leading in Law & Government, Law, Autos & Vehicles, Shopping and 30 other categories.

Geography

1 AdMob is leading in most countries, including Japan, Indonesia, Italy, India and 46 other countries.

2 InternetBrands is leading in United States, Austria and New Zealand.