Market Share by Top Websites

1 InternetBrands is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to InternetBrands in all segments.

Websites Categories

1 InternetBrands has better usage coverage in more websites categories. Including Law & Government, Hobbies & Leisure, Vehicles, Lifestyle and 7 other categories.

2 AdMob is leading in Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 6 other categories.

Geography

1 AdMob is leading in most countries, including Japan, Italy, France, Australia and 25 other countries.

2 InternetBrands is leading in United States, Canada, Israel, Morocco and one other country.