Market Share by Top Websites

1 Kixer is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Kixer in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Business & Industry and 41 other categories.

2 Kixer is leading in Games, Online, News & Media, Video Games and 39 other categories.


1 Kixer is leading in most countries, including United States, France, Germany, United Kingdom and 48 other countries.

2 AdMob is leading in Indonesia, Japan, Italy, India and 27 other countries.