AdMob is a mobile advertising marketplace that connects advertisers with mobile publishers. They allow advertisers to create and target ads with plenty of detail. Ads can be targeted to locations, carriers, phone platforms and phone ma...
AdMob is leading in Top 100K Sites.
Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 127 other categories.
AdMob is leading in Internet & Telecom, Computer & Electronics, Chats & Forums, Mobile Developers and 25 other categories.
Lijit is leading in most countries, including United States, India, United Kingdom, Russia and 46 other countries.
AdMob is leading in Indonesia, Japan, Italy, France and 31 other countries.