AdMob is a mobile advertising marketplace that connects advertisers with mobile publishers. They allow advertisers to create and target ads with plenty of detail. Ads can be targeted to locations, carriers, phone platforms and phone ma...
AdMob is leading in Top 100K Sites.
Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 134 other categories.
AdMob is leading in Internet & Telecom, Computer & Electronics, Mobile Developers, Chats & Forums and 25 other categories.
Lijit is leading in most countries, including United States, United Kingdom, India, Canada and 43 other countries.
AdMob is leading in Indonesia, Japan, Italy, Russia and 35 other countries.