Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Food & Drink and 214 other categories.

2 AdMob is leading in Adult, Mobile Developers, Gambling, Textiles & Nonwovens and 5 other categories.


1 is leading in most countries, including United States, India, Great Britain, Poland and 155 other countries.

2 AdMob is leading in Saint Helena, Lithuania, Indonesia, Syrian Arab Republic and 6 other countries.