Market Share by Top Websites

1 AdMob is leading in Top 100K Sites and The Entire Web.

2 Despite its recent growth, Microsoft adCenter Conversion is still behind AdMob in all market share segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 75 other categories.

2 Microsoft adCenter Conversion is leading in Business & Industry, Shopping, Health, Finance and 52 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Italy, Japan, India and 57 other countries.

2 Microsoft adCenter Conversion is leading in United States, United Kingdom, Canada and Armenia.