Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites and Top 100K Sites.

2 AdMob is leading in Top 1M Sites.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 61 other categories.

2 Optimatic is leading in Online, Products & Shopping, Fashion & Modeling, Libraries & Museums and one other category.

Geography

1 AdMob is leading in most countries, including Indonesia, Japan, Italy, United States and 48 other countries.

2 Optimatic is leading in Israel, Ukraine, Venezuela and Libya.