Market Share by Top Websites

1 AdMob is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Revenue is clearly lagging behind, losing to AdMob in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 105 other categories.

2 Revenue is leading in Football, Online, Water Sports, Basketball and 3 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Japan, Italy, India and 61 other countries.

2 Revenue is leading in Ghana, Tunisia, Mongolia and Dominican Republic.