Market Share by Top Websites

1 Sortable is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Sortable in all segments.

Websites Categories

1 Sortable has better usage coverage in more websites categories. Including Business & Industry, Career & Education, Sports, Food & Drink and 42 other categories.

2 AdMob is leading in People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 34 other categories.

Geography

1 Sortable is leading in most countries, including United States, Brazil, United Kingdom, Poland and 41 other countries.

2 AdMob is leading in Japan, Indonesia, Italy, India and 33 other countries.