Market Share by Top Websites

1 Sproutable is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, AdMob is still behind Sproutable in all market share segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 81 other categories.

2 Sproutable is leading in Movies, Home & Garden, Humor, Nursery & Playroom and 23 other categories.


1 AdMob is leading in most countries, including Indonesia, Japan, Italy, Russia and 46 other countries.

2 Sproutable is leading in United States, Pakistan, India, Viet Nam and 30 other countries.