Market Share by Top Websites

1 Targetix is leading in Top 100K Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Targetix in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 10 other categories.

2 Targetix is leading in Vehicles and Sports.


1 AdMob is leading in most countries, including Japan, Italy, United States, France and 25 other countries.

2 Targetix is leading in Russia, Belarus, Georgia, Israel and 2 other countries.