Market Share by Top Websites

1 is leading in Top 10K Sites and The Entire Web.

2 AdMob is leading in Top 100K Sites.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 61 other categories.

2 is leading in Business & Industry, Religion & Spirituality, Shopping, Software and 59 other categories.


1 AdMob is leading in most countries, including Japan, Indonesia, United States, Italy and 50 other countries.

2 is leading in Russia, Ukraine, Belarus, Kazakhstan and 22 other countries.