Market Share by Top Websites

1 Webantenna is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to Webantenna in all segments.

Websites Categories

1 Webantenna has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 76 other categories.

2 AdMob is leading in People & Society, Internet & Telecom, Computer & Electronics, Music & Audio and 22 other categories.


1 AdMob is leading in most countries, including Indonesia, Italy, United States, India and 47 other countries.

2 Webantenna is leading in Japan, Taiwan, Thailand, Hong Kong and 2 other countries.