1
PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Adobe Media Optimizer is clearly lagging behind, losing to PubMatic in all segments.
1
PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, News & Media and 196 other categories.
2
Adobe Media Optimizer is leading in Autos & Vehicles, Car Buying, Automotive Industry, Law and 10 other categories.
1
PubMatic is leading in most countries, including United States, India, Brazil, Indonesia and 152 other countries.
2
Adobe Media Optimizer is leading in United Kingdom, Canada, Australia, Estonia and 3 other countries.