Market Share by Top Websites

1 Adobe Media Optimizer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, SpotX is still behind Adobe Media Optimizer in all market share segments.

Websites Categories

1 Adobe Media Optimizer has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 125 other categories.

2 SpotX is leading in Soccer, Games, Video Games, Celebrities & Entertainment News and 14 other categories.


1 Adobe Media Optimizer is leading in most countries, including United States, Canada, United Kingdom, Australia and 51 other countries.

2 SpotX is leading in Netherlands, Germany, Spain, Russia and 18 other countries.