Market Share by Top Websites

1 Google Analytics Enhanced Ecommerce is leading in Top 1M Sites and The Entire Web.

2 Adobe Visitor API is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Adobe Visitor API has better usage coverage in more websites categories. Including Vehicles, Finance, Computers Electronics & Technology, Health and 10 other categories.

2 Google Analytics Enhanced Ecommerce is leading in Lifestyle, E-commerce & Shopping, Home & Garden, Sports and 6 other categories.

Geography

1 Google Analytics Enhanced Ecommerce is leading in most countries, including France, Czech Republic, Poland, Spain and 101 other countries.

2 Adobe Visitor API is leading in United States, Japan, Germany, Canada and 48 other countries.