Market Share by Top Websites

1 Nielsen NetRatings is leading in The Entire Web.

2 Adobe Visitor API is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Nielsen NetRatings has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, People & Society and 142 other categories.

2 Adobe Visitor API is leading in Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 78 other categories.

Geography

1 Adobe Visitor API is leading in most countries, including United States, Czech Republic, Germany, Brazil and 132 other countries.

2 Nielsen NetRatings is leading in Italy, Bulgaria, Australia, Spain and 61 other countries.