Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrightInfo is clearly lagging behind, losing to AdScale in all segments.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Computer & Electronics and 173 other categories.

2 BrightInfo is leading in Credit, Loans & Mortgages, Textiles & Nonwovens and Healthcare Industry.


1 AdScale is leading in most countries, including Germany, Indonesia, India, Brazil and 126 other countries.

2 BrightInfo is leading in Iceland.