Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Centro is clearly lagging behind, losing to AdScale in all segments.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, People & Society and 152 other categories.

2 Centro is leading in Car Buying, Banking, Accommodation & Hotels, Universities & Colleges and 39 other categories.


1 AdScale is leading in most countries, including Germany, Indonesia, Brazil, France and 165 other countries.

2 Centro is leading in United States, Bhutan, Papua New Guinea and Macao.