1
AdScale is leading in Top 1M Sites and The Entire Web.
2
DoubleClick AdExchange is leading in Top 10K Sites and Top 100K Sites.
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AdScale has better usage coverage in more websites categories. Including Computers Electronics & Technology, Arts & Entertainment, Games, Science & Education and 16 other categories.
2
DoubleClick AdExchange is leading in News & Media, Food & Drink, Travel & Tourism and Home & Garden.
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AdScale is leading in most countries, including Germany, India, Japan, Indonesia and 76 other countries.
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DoubleClick AdExchange is leading in United States, France, China, Latvia and 25 other countries.