Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, eADV is clearly lagging behind, losing to AdScale in all segments.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, People & Society and 163 other categories.

2 eADV is leading in Cooking & Recipes, Gambling, Fantasy Sports, Martial Arts and 11 other categories.

Geography

1 AdScale is leading in most countries, including Germany, Indonesia, Brazil, France and 138 other countries.

2 eADV is leading in Italy, Somalia and Monaco.