Market Share by Top Websites

1 AdScale is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Computer & Electronics, People & Society and 122 other categories.

2 Integral Ad Science is leading in Energy, Clothing, Fashion & Modeling, Coupons and 35 other categories.

Geography

1 AdScale is leading in most countries, including Indonesia, Germany, Brazil, India and 105 other countries.

2 Integral Ad Science is leading in United States, Canada, Australia, Denmark and 12 other countries.