Market Share by Top Websites

1 AdScale is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, People & Society and 163 other categories.

2 Integral Ad Science is leading in Energy, Basketball, Coupons, Fashion & Modeling and 17 other categories.

Geography

1 AdScale is leading in most countries, including Germany, Indonesia, Brazil, France and 154 other countries.

2 Integral Ad Science is leading in United States, Montenegro, Cuba, Latvia and 2 other countries.