Market Share by Top Websites

1 AdScale is leading in Top 1M Sites and The Entire Web.

2 Sanoma is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, News & Media and 169 other categories.

2 Sanoma is leading in Newspapers, Social Sciences, Fashion & Modeling, Business News and 3 other categories.

Geography

1 AdScale is leading in most countries, including Germany, Indonesia, Brazil, Russia and 120 other countries.

2 Sanoma is leading in Romania, Finland, Denmark, Norway and 6 other countries.