Market Share by Top Websites

1 AdScale is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Sanoma is leading in Top 10K Sites.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Computer & Electronics and 172 other categories.

2 Sanoma is leading in Newspapers, Social Sciences, Scouting and Associations.

Geography

1 AdScale is leading in most countries, including Germany, Indonesia, Brazil, Russia and 123 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Sweden and 3 other countries.