Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdScale is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 174 other categories.

2 AdScale is leading in Internet & Telecom, News & Media, Computer & Electronics, Games and 38 other categories.


1 is leading in most countries, including United States, France, Australia, Canada and 76 other countries.

2 AdScale is leading in Germany, Indonesia, Brazil, Russia and 64 other countries.